Oahu Fresh - Brand Video

Delivering Fresh, Local Produce from Our Farms to Your Table

O'ahu Fresh is a subscription-based service committed to cultivating a community-centered food system. Wakeful State partnered with the O'ahu Fresh team to produce a brand video that effectively showcases the full scope of their offerings. In response to the increased demand during the 2020 pandemic, O'ahu Fresh expanded its services, making it the ideal time to help them communicate their broader mission to both loyal customers and new audiences.

Founded over a decade ago by Matt Johnson and a group of friends, O'ahu Fresh began as a grassroots effort to deliver locally sourced produce from a handful of small farms. Today, their network has grown to include a wide range of farms, dozens of local producers, and the delivery of thousands of produce bags each month to homes and businesses across the island.